American Crew is committed to offering men a great new experience and provide them with innovative ways to create new styles. They recognize what is important for men, and what they need in a product to help them look their best.
American Crew Forming Cream provides you with a strong hold and leaves your hair with a natural shine. Formulated with Lanoline Wax to boost hold and Sucrose conditions and ensures your hair isn't left dry.
*Please note, American Crew are currently updating their product packaging to give it a fresh, new look. Packaging of this product is subject to variation from the visual shown.
- Work a small amount evenly through damp or dry hair
- Style as desired