About the Brand

The Instant Effect. Professional Care. Proven in Seconds

For over 50 years, Goldwell has been creating innovative haircare and styling products designed to deliver professional-quality results at home. Trusted by hairstylists around the world and loved by millions of consumers, the brand combines advanced hair science with high-performance formulas to help every hair type look and feel its best.

Goldwell's commitment to innovation is reflected in technologies that provide instant, visible results, from enhanced shine and hydration to stronger, healthier-looking hair. Whether you're caring for colour-treated hair, boosting moisture, adding volume or creating your signature style, Goldwell's Dualsenses and StyleSign collections offer reliable, salon-inspired solutions that fit seamlessly into your everyday routine.

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Discover Goldwell...

Discover professional haircare and styling with Goldwell. Combining over 50 years of hair expertise with advanced technologies, Goldwell creates high-performance products that help address every hair concern, from dryness and damage to colour maintenance, frizz control and volume. The bestselling Dualsenses collection delivers targeted care for different hair types and needs, while StyleSign offers professional styling products designed to help you create long-lasting looks at home. Powered by innovative technologies such as Instant SmartCare and colour-protecting formulas, Goldwell helps transform hair with visible, touchable results from the very first use.

Shop Goldwell Collections

Dualsenses Bond Pro

Formulated for weak, fragile hair prone to breakage, Bond Pro helps strengthen the hair fibre and improve resilience. Ideal for hair that has been weakened by heat styling, colouring or chemical treatments. When used as a complete routine, the range can provide up to 99% less breakage and up to 20x stronger, more resilient hair.* *With the combined use of Bond Pro Shampoo, Conditioner and Day & Night Bond Booster.

Dualsenses Rich Repair

A must-have for dry, damaged and over-processed hair. Instant repair*, reversing a year’s worth of damage** Rich Repair helps restore softness, shine and manageability while supporting the hair structure. The collection includes deeply nourishing shampoos, conditioners and treatments that help improve the look and feel of damaged hair. *with regular use **in combination with Rich Repair 6 Effects Serum, measured on 2x bleached hair vs untreated hair: 3x more suppleness and up to 99% less breakage

Dualsenses Pure Hydration

A lightweight hydrating haircare range for all hair types. Enriched with moisture-balancing ingredients, Pure Hydration helps instantly replenish hydration, improve manageability and leave hair feeling soft, smooth and airy without being weighed down.

Dualsenses Blondes & Highlights

Designed for blonde, highlighted, grey and silver hair, this range helps neutralise unwanted yellow tones while enhancing brightness and shine. It instantly reduces yellow tones to keep blonde cool for longer*. Ideal for maintaining cool blonde shades and keeping highlighted hair looking fresh between salon visits. *with the combined use of Purple Toning Shampoo and/or conditioner

Dualsenses Color

Perfect for colour-treated hair, Dualsenses Color helps maintain colour vibrancy while boosting shine and softness. Featuring Luminescine technology, the range enhances colour luminosity and helps keep hair colour vibrant for up to 100 days* while protecting against colour fade. *In combination with Color Shampoo or Color Extra Rich Shampoo and Color Repair & Radiance Balm, compared to a standard shampoo.

Dualsenses Just Smooth

For unruly, frizzy or textured hair, Just Smooth helps improve manageability, reduce frizz and enhance softness. Infused with Kukui Nut Oil, the range helps leave hair sleek, smooth and easier to style. Frizz control lasts for up to 72 hours when used with selected Just Smooth leave-in products.* *With use of Just Smooth 6 Effects Serum or Just Smooth Taming Oil.

Dualsenses Curls & Waves

Formulated for curly, wavy and coily hair, this collection helps define curl patterns, boost moisture and enhance natural bounce. The lightweight formulas hydrate without weighing curls down, helping to improve elasticity and curl definition.

Dualsenses Ultra Volume

Created for fine, flat hair, Ultra Volume delivers lightweight care while helping hair look fuller and feel more voluminous. Rice Protein helps support body and movement without adding weight. Hair can appear up to 2x fuller when used with Ultra Volume Bodifying Spray.* *In combination with Ultra Volume Bodifying Spray.

Dualsenses Scalp Specialist

Healthy-looking hair starts with a healthy scalp. The Scalp Specialist collection offers targeted solutions for dandruff, sensitivity, scalp hydration, thinning hair and deep cleansing. Dermatologically approved solutions help create the ideal foundation for healthy-looking hair.

Dualsenses Sun Reflects

Protect, nourish and restore hair exposed to sun, sea and chlorine with Goldwell Sun Reflects. Specially developed for summer haircare, this caring range helps defend against UV-related damage while replenishing moisture and maintaining hair's natural vitality. From gentle cleansing to intensive after-sun care, Sun Reflects leaves hair feeling soft, healthy and manageable, with a radiant, sun-kissed shine. Perfect for holidays and warm-weather months, it's the ideal companion for keeping hair looking and feeling its best all summer long.

Dualsenses Men

Goldwell Dualsenses Men is a dedicated haircare range developed to meet the needs of men's hair and scalp. Powered by advanced technologies and energising formulas, the range helps strengthen hair, improve manageability and promote a healthy-looking scalp. From daily shampoos to targeted treatments, Dualsenses Men works to cleanse, refresh and revitalise while delivering instant results you can see and feel. Whether addressing thinning hair, lack of volume or everyday styling needs, Dualsenses Men offers simple, effective solutions backed by professional salon expertise.

Goldwell Best Sellers

Dualsenses Rich Repair 6 Effects Serum

A multi-benefit leave-in serum for dry and damaged hair that instantly reverses a year's worth of damage* with six regenerating effects: anti-breakage, silky suppleness, enhanced elasticity, natural shine, reinforced hair structure and healthier-looking mid-lengths and ends. Perfect for restoring smoothness, shine and manageability without weighing hair down. *Measured on 2x bleached hair vs untreated hair: 3x more suppleness and up to 99% less breakage

Dualsenses Bond Pro Day & Night Bond Booster

An intensive leave-in treatment for weak, fragile hair prone to breakage. Powered by Inter-Amino-Bond-Builder technology, it helps support the hair's bond-protein network while delivering up to 20x more resilience and 99% less breakage*. The lightweight formula helps improve strength, stability and smoothness while providing heat protection up to 230°C.

*with the combined use of Shampoo, Conditioner and Day & Night Bond Booster

Dualsenses Bond Pro Pre-Wash Cortex Filler

A reparative pre-shampoo treatment that targets severe damage from within. This innovative formula helps repair, restore and protect the hair fibre, delivering hair that is up to 15x stronger with up to 96% less breakage while improving long-lasting resilience for up to three hair washes. Ideal for damaged, weakened hair in need of intensive strengthening care.

Dualsenses Color Extra Rich 60Sec Treatment

Developed for thick, coarse, colour-treated hair, this intensive treatment instantly regenerates hair up to 100% in just 60 seconds while delivering nourishing care and enhanced manageability. Enriched with Luminescine and Instant SmartCare technology, it helps boost colour luminosity, leaving hair feeling healthier, softer and more radiant.

Dualsenses Sun Reflects UV-Protect Spray

A lightweight leave-in spray designed to help protect sun-stressed hair. It helps protect hair colour against UV rays, instantly guards against moisture loss and provides heat protection up to 230°C. Enriched with Panthenol and Passion Flower Oil, it leaves hair easier to manage with a lightweight, conditioned feel. Part of the Sun Reflects routine that instantly protects and regenerates sun-stressed hair in just one minute*. *With the combined use of UV-Protect Spray and 60Sec Treatment.

Dualsenses Rich Repair 60Sec Treatment

One of Goldwell's most-loved treatments for dry and damaged hair. It instantly rebuilds the hair fibre up to 100% in 60 seconds while helping to restore and nourish hair from deep within, leaving it softer, smoother and easier to manage.

Dualsenses Color Brilliance Shampoo

A bestselling shampoo for colour-treated hair that reduces colour fading and keeps hair colour vibrant for up to 100 days* while enhancing colour luminosity and shine. *In combination with Color Repair & Radiance Balm and compared to standard shampoo.

Dualsenses Bond Pro 60Sec Treatment

A strengthening treatment for weak and fragile hair that instantly strengthens hair up to 100% in 60 seconds while helping to reduce breakage with a lightweight, weightless finish.

Dualsenses Pure Hydration 5-in-1 Hydrating Spray

A versatile leave-in spray that instantly hydrates, conditions and detangles while helping to combat static and protect hair from heat styling up to 230°C. Perfect for everyday hydration and lightweight manageability.

Dualsenses Just Smooth Taming Oil

A customer favourite for frizzy, unruly and textured hair. It delivers instant frizz control for up to 72 hours, helps combat humidity and leaves hair feeling silky smooth with enhanced shine, while also providing heat protection up to 230°C.

StyleSign Heat Styling & Finishing Products

StyleSign complements Dualsenses care routines with professional styling products designed to create long-lasting looks, from sleek blow-dries and smooth finishes to defined curls, texture and flexible hold. Together, Dualsenses and StyleSign deliver care and styling that work hand in hand.