Green People - About the Brand

Please note: Green People's packaging may differ from the images pictured due to ongoing updates and changes.

Green People is the cruelty-free, eco-conscious organic skincare brand created by Charlotte Vøhtz. Charlotte needed natural and gentle products for her daughter's sensitive skin and discovered that a brand only needed to use less than 1% natural ingredients to claim that their product was natural. This spurred her on to create pure, certified organic skin care for sensitive and allergy-prone skin.

Made with plant-based, sustainably sourced extracts and packaged in low-waste, recyclable sugar cane plastic tubes, glass tubs and bottles, Green People’s eco-friendly products are suitable for all skin types. The Green People range includes vegan skincare, natural hair care and organic grooming products.

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In 1995, Charlotte Vøhtz started to create her own organic creams and salves which were tailored to her daughter’s allergy prone skin, then in 1997 Green People was born with a commitment to preserving the environment during manufacture, a promise to never use unsafe ingredients and to never test on animals.

Two years later, Charlotte was determined to introduce regulations to the skincare industry to stop being able to call products ‘natural’ when you only use 1% of natural ingredients. She approached the Soil Association, the leading UK organisation for organic certification, to encourage them to form standards for organic health and beauty products. Charlotte was invited to be on a Soil Association committee to design the first standards for organic beauty. Charlotte, and later Green People’s Cosmetic Scientist Ian Taylor, played a huge role in setting natural and organic cosmetic regulations.

Green People collaborated with Alexandra Kay in 2021, a wellbeing range launched by Charlotte’s daughter. Alexandra Kay had been diagnosed with Ehlers-Danlos Syndrome, an incurable hypermobility condition, and had been inspired to help others in need of support with their physical and mental wellbeing. Not long after the launch of this range, Alexandra Kay sadly passed away aged just 28 years in the summer of 2021.

Today Green people continue to grow their range of certified organic products to help others with skin and wellbeing concerns. Green People's gentle skin-care products are suitable for all skin types and contain up to 99% active natural and organic ingredients. The range includes vegan skin care, natural hair care, organic gifts sets and grooming products.

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