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L’Oréal Professionnel - About The Brand

L’Oréal’s first launch was in 1909 when chemist Eugène Schueller formulated hair dye to sell to Parisian hairdressers. From here, the L'Oreal Group was born, becoming one of the first haircare companies to place its focus on science and innovation.

As a pioneer brand, L'Oréal Professionnel has stayed true to its founding mission: develop the professional hair industry. Through its trailblazing spirit, passion for science and the development of new innovations, L'Oréal Professionnel continues to lead professional hair beauty and take it to the future.

L’Oréal's story is constantly fuelled by in-depth and disruptive innovations, developed out of our passion for science and our technical, technological and tech-augmented expertise. Today, they push the boundaries with patented molecules, advanced research, elevated tools and new-to-the-world solutions at the disposal of hair stylists.

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About L’Oréal Professionnel...

L’Oréal Professionnel is one of the world leaders in hair care and dominating the market in more than 120 countries. The brand offers care and treatments whatever the hair concern. After being founded in 1907, 100 years later L’Oréal Professionnel are still on the frontier of hair care technology with their innovative formulas.

Designed for salon professionals and customers to use in their own homes that ensure immaculate and professional results every time. The brands ranges of L’Oréal Professionnel shampoos and their mythic oil collection are customised with powerhouse ingredients such as coco-betaine, salicylic acid, and amino acids to ensure hair is protected, conditioned while looking healthier and shiner.

L’Oréal Professionnel also offers their Homme range designed specifically for men and their haircare needs. Designed to ensure their hair is looked after, maintained, and styled in subtle and sophisticated way. Designed and innovatively created exclusively for you and your hair.

Shop L’Oréal Professionnel haircare online at Beauty Flash. Authorised stockists.

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