Pureology - About The Brand

Pureology is an award-winning, vegan, professional color care brand offering transformative results that doesn’t come at the expense of you or the environment. In its simplest sense, the Pureology name (pure x ology) exquisitely blends two ideas to construct the perfect hair care journey. Sensory x efficacy. Pure x scientific. Lavish experience x real results.

With its signature lather, enticing aromas and silky-smooth results, Pureology strives to stimulate the senses while actively protecting each precious hair strand during washing + preserving your color. Pioneers of vegan and gentle color care that not only feels, looks and smells indulgent, but also delivers real results.


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Featured Products

Discover Pureology..

The Pureology's Anti-Fade Complex and patented ingredient blend protects color vibrancy and ensures lasting color payoff. Our dual-benefit high performing formulas provide color protection and customized care to address individual hair needs. The highly concentrated shampoos boast up 80 washes in a 266ml single bottle.

Pureology products are made with Vegan Formulas without animal derived products or by-products*. Our exclusive formulas are also sulfate free to allow for a gentle cleansing.

*Every formula is made without animal products or by-products. Pureology never tests on animals.

Shop Pureology online at Beauty Flash. Authorised Pureology stockist. Fast delivery.